What is a domain name?

A domain name is an Internet address (example: simplywebservices.com); it is similar to a customized license plate or a permanent phone number or address. A domain name also allows you to receive e-mail at a customized e-mail address. If your organization’s name is Tom’s Hardware, you could register the domain name tomshardware.com, and your e-mail address could be something liketom@tomshardware.com. Basically speaking, your domain name is the core of your Internet identity, your online brand. Your customers will remember this name and use it to find out about your products and services. And since no two parties can hold the same Web Address at the same time, your Internet identity is totally unique. Please keep in mind that you initially own the domain name for 2 years, then annually thereafter.