Spotsylvania, Virginia
Client from 2022 – Present
Category: Website Design, WordPress
Industry: Food & Beverage
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About Client
Lake Anna Winery is a small boutique winery in Spotsylvania, Virginia, specializing in award-winning wines. Lake Anna Winery was founded in 1989 when the founder and owner, Bill Heidig, was in France on business. Lake Anna Winery sits on a 75-acre estate and boasts scenic pastoral views. It produces a variety of award-winning wines and offers self-guided tours, a tasting room, live music, festivals, and other special events.
Project Overview
We were contacted by Lake Anna Winery to fix major problems with their existing website. Once we had those bugs resolved, they wanted us to redesign their website, incorporating the fixes and a handful of new features into a modern design.
Challenges
This project was a little more difficult than most others, as we had to work around strict FedEx shipping requirements and restrictions due to shipping regulations around alcohol sales and distribution
Solutions
This was more of a new build than a redesign, as we rebuilt the homepage, shop, and Wine Club sections from scratch. This design is built on WordPress.
Solutions and Services We Provided
- Responsive WordPress Web Design & Blog
- E-Commerce Web Design
- Contact Form Integration
- Graphic Design
- Favicon Design & Integration
- Photo Editing
- Stock Photography
- SSL Certificate Issue, Management, and Renewal
- Managed Website Hosting
- Digital Marketing
- Website Maintenance
- Content Creation
- Basic and Advanced Search Engine Optimization (SEO)
- Local Citations
- Google Analytics Integration
- Square Payment Integration
- FedEx Shipping Integration
- Online Reputation Management
SEO
We were able to get Lake Anna Winery placed on the first page of both Google and Bing after showing up on the fourth and fifth page, respectively.
Conclusion
We designed the new website with a slick, modern look and feel and enhanced e-commerce capabilities to include the ability to print shipping labels on the back end. We also implemented a Wine Club at the client’s request, allowing visitors to sign up for quarterly wine shipments from the winery.
Website Address
Lake Anna Winery – https://lawinery.com/